Brandinbrief.com
Brandinbrief.com is a domain name news, analyses and strategies publication sharing up-to-date information related with domain names.
Authors
Mustafa Kuruşçu, PhD
Mustafa Kuruşçu, PhD, lives in Kayseri, Türkiye.
He holds bachelor’s degrees in English Language and Literature from Ege University and Business Administration (in English) from Anadolu University.
He also holds his master’s and Doctor of Philosophy (PhD) degrees in Marketing from the Department of Business Administration at Erciyes University.
In his master’s thesis, he researched the effects of brand names during the expansion period into international markets.
In his doctoral thesis, he conducted extensive research on coffee and cafes. In the application section of his thesis, he measured the impact of consumer habits and preferences in the process of entering international markets.
He has been a part-time domainer since 2005. He likes reading and writing about marketing in general and brand and domain names in particular.